PRINTED COLLATERAL

BE WELL BE YOU
Rewards Program

The Be Well…Be You Rewards Program promotes a healthier workplace by encouraging Cast Members to actively invest in their physical, emotional, and overall well-being. Through engaging experiences, wellness education, and reward-based participation, the program drives positive behavior change and supports long-term healthy lifestyles.

Directed the creative development of branded communications and campaign materials through engaging visual storytelling, educational content, and reward-based experiences helping drive awareness, engagement, and participation in employee health and wellness initiatives.

Promotional buttons & stickers distributed to Cast Members as part of engagement campaigns, extending brand visibility through memorable take-away items

Large-format shuttle graphics and vehicle decals for backstage transportation, blending brand storytelling with environmental design to enhance the backstage experience.

BE WELL HOLIDAY 5K

A Cast exclusive 5K event, with the opportunity to invite family and friends. The event is designed to encourage and improve the well-being of our Cast Members, Crew, Imagineers and Employees by providing an exclusive — uniquely Disney, engaging & fun wellness event. The event offers a safe and inclusive environment, welcoming to all levels of fitness, no matter where the participant is on their unique wellness journey.

Developed and managed the visual identity and communication strategy, creating a consistent brand experience across live and virtual events. Designed promotional assets, registration materials, and digital content that drove participation and reinforced Disney Experiences well-being initiatives.